Social Media Inspired Halloween Costumes

Reddit Baby Costume

Facebook There are a lot of FB costumes out there that are variations of this: And even some like this: But really, we all know who wins this costume contest: Twitter A friend said he was going to dress up … Continue reading

Mellow Mushroom is Now Following You…IN REAL LIFE

In order to grow their audience on Twitter, pizza chain, Mellow Mushroom, launched a brilliant campaign where they told people “follow us, and we’ll follow you”. Unsuspecting fans probably thought, “Oh awesome, I’ll follow my favorite pizza joint on Twitter … Continue reading

Special K’s Tweet Shop: Bribing the Twitterverse with Free Food

Tweet Shop

Soho, London was home to a treat of a Tweet Shop last week. Special K set up a temporary store front to market their new Special K Crisps where customers paid with tweets instead of cash. The concept was simple: … Continue reading

5 Things to Remember When Using Humor in Social Media

Laughing horse

Most big brands have moved away from the “hard-sell” approach on social media. They understand that we don’t want our newsfeeds and dashboards to be filled with meaningless sales pitches and “Like this if you love our brand!” The “soft-sell” … Continue reading